Google-FICCI Digital Unlocked Workshop – Register and Learn Digital Marketing Today

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Greetings from FICCI!



Federation of Indian Chambers of Commerce and Industry (FICCI) takes the pleasure of inviting you to the Workshop on Digital Unlocked – an initiative by Google in association with FICCI and Indian School of Business Hyderabad, to help small and medium businesses unlock exponential growth. The objective of the program is to build capacity and equip the startups, SMEs and innovators with the necessary skills for utilising the power of Internet, creating their online presence, launching and executing cost-effective targeted digital marketing campaigns, reaching out to a wider audience, increasing the sales volumes, keeping a consistent connect with the potential customers, staying competitive in the market place, etc. As your business charts its journey, technology can play a pivotal role in delivering a larger customer base, greater reach and accelerated growth. That’s why, we are excited to partner with you as we explore how digital can be a growth engine for your business.


Why Adopt Digital Marketing?

As per an independent research done:

  • 52% of Digitally enabled SMEs cater to customers beyond local boundaries versus 29% of offline SMEs

  • Digitally engaged SMEs grow profits twice as fast as offline SMEs

  • Digital Adoption could help SMEs and MSMEs increase their contribution to GDP by 47%


Salient features of the certification are:

  • Digital Unlocked is an integrated program aimed at equipping you with digital skills that you can leverage to grow your business.

  • Workshop introduces digital marketing and different digital media and how they fit into your marketing strategy.

  • Wide coverage of different components such as social media marketing, mobile marketing and e-commerce, management techniques, using web analytics and other skills and tools.

Training Schedule and Registration:








10 Oct 2018

11 Oct 2018

13 Oct 2018

13 Oct 2018


Timing: 09:00 AM to 06:00 PM


Visit the following link to register for the workshop:


For any queries, write to us at:


Certification Details:


·         Fee per person is Rs. 1500 and will include classroom training, working lunch, testing and certification costs.

·         Duration of the workshop will be One day (9:30am to 6:00pm)

·         An evaluation test of 15-20 minutes will be conducted at the end of the workshop.

·         Minimum passing percentage will be 60 percent.

·         Participants who clear the evaluation will be awarded a certificate of completion.


Who can attend?


Any Individual associated Startups/SMEs/MSMEs interested in learning Basic Level (Beginners) of Digital Marketing including Website Marketing, SEO, SEM, Email Marketing, Mobile Marketing, Social Media Marketing, Basics of Marketing Data Analytics, etc.


Hurry! Register Now to block your seat today.

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